Estimate the unit selling price required to cover variable cost, period fixed costs and a stated target profit at expected sales volume. This target profit menu price calculator is designed for practical kitchen, nutrition-label or food-business planning. Enter the values shown in the form, keep units consistent and use the result alongside the assumptions below.
Interactive calculator
Results are estimates based on the values you enter. Nothing you type is sent to or stored on our servers.
How to use this calculator
- Read each field label and enter the value from the same product, recipe, batch or reporting period.
- Check units before calculating. Convert values first if your source uses a different measurement standard.
- Select or enter the assumptions that match your situation, then run the calculation.
- Review the result and worked example. Save your own source values if you need to compare later batches or periods.
Formula and calculation method
Required price = variable cost per unit + (fixed costs + target profit) รท expected units.
The calculator applies this relationship to the values entered in the form. It validates required inputs and reports an error when a required value is missing, invalid or outside the stated range. The calculation is performed in your browser; the tool does not need to submit the entered figures to calculate the result.
Worked example
With $3 variable cost, $600 fixed costs, $300 target profit and 150 units, the required price is $9.
Use the example as a quick reasonableness check. Your result will change with your own quantities, prices, ingredient labels, recipe yield or planning assumptions.
How to interpret your result
Read the primary result together with the supporting breakdown. A percentage describes a relationship between the values entered; a cost estimate depends on the period and accounting definitions used; and a kitchen conversion depends on the measurement standard. Do not compare two results unless their units, serving sizes and time periods match.
Accuracy, assumptions and limitations
Assumes the expected sales volume is achieved and costs remain stable. Consider taxes, fees, demand and competitor pricing separately. Results are estimates whenever the inputs come from rounded food labels, supplier quotes, average usage, recipe assumptions or measured yields. Recheck important values against the original package, recipe, supplier invoice or local standard. For nutrition-related decisions, use qualified professional guidance where individual health needs are involved. For food operations, confirm tax, accounting and food-safety requirements in your jurisdiction.
Frequently asked questions
Does the price include fixed costs?
Yes. Fixed costs and target profit are spread across the expected unit sales.
What if sales volume changes?
Recalculate because fewer sales require a higher contribution per unit.
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Explore the full Food Cost Calculators directory for more practical calculators and converters.
Tool methodology: Velora Foods presents the calculation method and assumptions on this page so readers can review the inputs and understand what the output represents. The tool is provided for general information and planning.